{"id":24672,"date":"2016-06-09T05:00:18","date_gmt":"2016-06-08T22:00:18","guid":{"rendered":"http:\/\/scholarshipplanet.info\/vi\/?p=24672"},"modified":"2017-07-09T13:20:40","modified_gmt":"2017-07-09T06:20:40","slug":"15-cuon-sach-nen-co-trong-tu-cua-nhung-nha-lanh-dao-tre","status":"publish","type":"post","link":"https:\/\/scholarshipplanet.info\/vi\/15-cuon-sach-nen-co-trong-tu-cua-nhung-nha-lanh-dao-tre\/","title":{"rendered":"15 cu\u1ed1n s\u00e1ch n\u00ean c\u00f3 trong t\u1ee7 c\u1ee7a nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o tr\u1ebb"},"content":{"rendered":"
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\u0110\u1ecdc s\u00e1ch n\u00ean tr\u1edf th\u00e0nh t\u1ef1 nhi\u00ean nh\u01b0 h\u00edt th\u1edf, \u0103n u\u1ed1ng v\u00e0 ng\u00e0y nay l\u00e0 l\u01b0\u1edbt Facebook. V\u00e0 v\u1edbi b\u1ea5t k\u00ec nh\u1eefng ai mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o, th\u00f3i quen \u0111\u1ecdc c\u00f2n c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c r\u00e8n luy\u1ec7n th\u01b0\u1eddng xuy\u00ean h\u01a1n.<\/div>\n
N\u1ebfu b\u1ea1n kh\u00f4ng c\u00f3 th\u1eddi gian \u0111\u1ec3 \u0111\u1ecdc 1 tu\u1ea7n\/ 4 cu\u1ed1n s\u00e1ch nh\u01b0 c\u00e1c m\u1ecdt s\u00e1ch c\u1ee7a Tr\u1ea1m th\u00ec 1 cu\u1ed1n\/ 1 th\u00e1ng c\u0169ng kh\u00f4ng chi\u1ebfm d\u1ee5ng qu\u00e1 nhi\u1ec1u cu\u1ed9c s\u1ed1ng c\u1ee7a b\u1ea1n \u0111\u00e2u, \u0111\u1eb7c bi\u1ec7t l\u00e0 n\u1ebfu b\u1ea1n v\u1eabn \u0111ang \u00e1p \u1ee7 gi\u1ea5c m\u1edf tr\u1edf th\u00e0nh m\u1ed9t gi\u00e1m \u0111\u1ed1c trong t\u01b0\u01a1ng lai.<\/div>\n
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D\u01b0\u1edbi \u0111\u00e2y l\u00e0 15 cu\u1ed1n s\u00e1ch (8 cu\u1ed1n \u0111\u00e3 \u0111\u01b0\u1ee3c xu\u1ea5t b\u1ea3n t\u1ea1i Vi\u1ec7t Nam) r\u1ea5t hay v\u1ec1 ch\u1ee7 \u0111\u1ec1 l\u00e3nh \u0111\u1ea1o, ph\u00e2n theo c\u00e1c ch\u1ee7 \u0111\u1ec1 nh\u01b0 T\u1ef1 l\u00e3nh \u0111\u1ea1o b\u1ea3n th\u00e2n, Hi\u1ec3u v\u1ec1 l\u00e3nh \u0111\u1ea1o, Ngh\u1ec7 thu\u1eadt giao ti\u1ebfp v\u00e0 t\u1ea1o \u0111\u1ed9ng l\u1ef1c, Kh\u00f4ng bao gi\u1edd b\u1ecf cu\u1ed9c…s\u1ebd t\u1ea1o n\u00ean m\u1ed9t th\u1ef1c \u0111\u01a1n \u0111a d\u1ea1ng cho qu\u00e1 tr\u00ecnh t\u00ecm hi\u1ec3u v\u1ec1 tinh hoa l\u00e3nh \u0111\u1ea1o c\u1ee7a b\u1ea1n.<\/div>\n
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\u0110\u1ecdc s\u00e1ch l\u00e0 m\u1ed9t k\u1ef9 n\u0103ng s\u1ed1ng c\u1ea7n thi\u1ebft. Th\u00f4ng qua s\u00e1ch m\u00e0 ch\u00fang ta c\u00f3 th\u1ec3 l\u01b0u gi\u1eef l\u1ea1i l\u1ecbch s\u1eed v\u00e0 chia s\u1ebb nh\u1eefng c\u00e2u chuy\u1ec7n. H\u1eb3n l\u00e0 c\u00f3 v\u00f4 s\u1ed1 nh\u1eefng cu\u1ed1n s\u00e1ch ch\u1ee9a \u0111\u1ea7y nh\u1eefng s\u1ef1 ki\u1ec7n c\u00f3 gi\u00e1 tr\u1ecb, nh\u01b0ng c\u0169ng c\u00f3 r\u1ea5t nhi\u1ec1u cu\u1ed1n s\u00e1ch ch\u1ee9a \u0111\u1ef1ng nh\u1eefng hi\u1ec3u bi\u1ebft v\u00f4 gi\u00e1 \u0111\u1ebfn t\u1eeb tr\u1ea3i nghi\u1ec7m c\u1ee7a con ng\u01b0\u1eddi.<\/div>\n
R\u1ea5t nhi\u1ec1u c\u00e1c th\u1ebf h\u1ec7 \u0111\u00e3 kh\u1eafc ghi t\u1ea5t c\u1ea3 nh\u1eefng kinh nghi\u1ec7m, nh\u1eefng v\u1ea5t v\u1ea3, nh\u1eefng c\u1ea3m x\u00fac v\u00e0 l\u1eddi th\u00fa nh\u1eadn v\u00e0o nh\u1eefng trang gi\u1ea5y tr\u1eafng, v\u00e0 nh\u1edd \u0111\u00f3 chuy\u1ec3n ch\u00fang th\u00e0nh ngu\u1ed3n t\u00e0i li\u1ec7u phong ph\u00fa. Tuy v\u1eady, th\u1eadt l\u00e0 th\u1ea5t v\u1ecdng khi bi\u1ebft s\u1ef1 r\u1eb1ng t\u1ef7 l\u1ec7 bi\u1ebft ch\u1eef to\u00e0n c\u1ea7u \u0111ang suy gi\u1ea3m. Ng\u01b0\u1eddi tr\u1ebb v\u00e0 ng\u01b0\u1eddi gi\u00e0 tr\u00ean to\u00e0n th\u1ebf gi\u1edbi \u0111ang \u0111\u1ecdc \u00edt say may m\u00ea h\u01a1n. Theo t\u00e1c gi\u1ea3 John Coleman, vi\u1ec7c \u0111\u1ecdc s\u00e1ch ng\u00e0y c\u00e0ng \u00edt \u0111i c\u00f2n xu\u1ea5t hi\u1ec7n \u1edf c\u1ea3 trong gi\u1edbi kinh doanh v\u00e0 trong c\u1ea3 gi\u1edbi l\u00e3nh \u0111\u1ea1o. Theo kinh nghi\u1ec7m c\u1ee7a m\u00ecnh, “\u00f4ng cho r\u1eb1ng ng\u01b0\u1eddi kinh doanh d\u01b0\u1eddng nh\u01b0 \u0111ang \u0111\u1ecdc \u00edt h\u01a1n.”<\/em><\/strong><\/span><\/div>\n
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\u0110\u00f3 l\u00e0 m\u1ed9t tin bu\u1ed3n bu\u1ed3n khi nh\u00ecn nh\u1eadn m\u1ed9t th\u1ef1c t\u1ebf r\u1eb1ng “th\u00f3i quen \u0111\u1ecdc s\u00e1ch \u0111a d\u1ea1ng th\u01b0\u1eddng l\u00e0 m\u1ed9t \u0111\u1eb7c t\u00ednh c\u0103n c\u1ed1t c\u1ee7a c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o v\u0129 \u0111\u1ea1i nh\u1ea5t.” <\/span><\/strong><\/em>C\u00f3 l\u1ebd b\u1edfi v\u00ec \u0111\u1ecdc s\u00e1ch c\u00f3 th\u1ec3 c\u1ea3i thi\u1ec7n giao ti\u1ebfp, tr\u00ed tu\u1ec7 c\u1ea3m x\u00fac, hi\u1ec7u qu\u1ea3 t\u1ed5 ch\u1ee9c, v\u00e0 gi\u1ea3m c\u0103ng th\u1eb3ng. T\u1ea5t c\u1ea3 \u0111\u1ec1u l\u00e0 nh\u1eefng \u0111\u00f2i h\u1ecfi quan tr\u1ecdng v\u1edbi m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o hi\u1ec7u qu\u1ea3. B\u00e2y gi\u1edd b\u1ea1n \u0111\u00e3 b\u1ecb thuy\u1ebft ph\u1ee5c v\u1ec1 t\u1ea7m quan tr\u1ecdng c\u1ee7a \u0111\u1ecdc s\u00e1ch, \u0111\u1eb7c bi\u1ec7t n\u1ebfu mu\u1ed1n tr\u1edf th\u00e0nh nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u01b0\u01a1ng lai, c\u00f3 l\u1ebd b\u1ea1n \u0111ang t\u1ef1 h\u1ecfi m\u00ecnh n\u00ean \u0111\u1ecdc nh\u1eefng g\u00ec \u0111\u00fang kh\u00f4ng?<\/div>\n
B\u1ea1n c\u0169ng c\u00f3 th\u1ec3 ngh\u0129 r\u1eb1ng b\u1ea1n kh\u00f4ng c\u00f3 th\u1eddi gian. S\u1ef1 th\u1eadt l\u00e0 b\u1ea1n c\u00f3 th\u1eddi gian \u0111\u1ea5y: “\u0111\u1ecdc s\u00e1ch ph\u1ea3i tr\u1edf th\u00e0nh nh\u1eefng \u0111i\u1ec1u t\u1ef1 nhi\u00ean nh\u01b0 \u0103n v\u00e0 th\u1edf.”<\/span><\/strong><\/em> B\u1ea1n kh\u00f4ng c\u1ea7n thi\u1ebft ph\u1ea3i \u0111\u1ecdc 52 cu\u1ed1n s\u00e1ch trong m\u1ed9t n\u0103m, nh\u01b0ng b\u1ea1n h\u00e3y ph\u1ea3i d\u00e0nh th\u1eddi gian nhi\u1ec1u h\u01a1n \u0111\u1ec3 \u0111\u1ecdc. V\u00e0 khi b\u1ea1n s\u1eb5n s\u00e0ng \u0111\u1ecdc, th\u00ec \u0111\u00e2y l\u00e0 danh s\u00e1ch 15 cu\u1ed1n s\u00e1ch l\u00e3nh \u0111\u1ea1o hay nh\u1ea5t s\u1ebd mang l\u1ea1i nhi\u1ec1u ki\u1ebfn th\u1ee9c h\u1eefu \u00edch v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng cho c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o tr\u1ebb.<\/span><\/div>\n

L\u00e3nh \u0111\u1ea1o b\u1ea3n th\u00e2n<\/strong><\/h2>\n
Tr\u01b0\u1edbc khi b\u1ea1n c\u00f3 th\u1ec3 l\u00e3nh \u0111\u1ea1o ng\u01b0\u1eddi kh\u00e1c, m\u1ed9t nh\u00f3m hay m\u1ed9t c\u00f4ng ty, b\u1ea1n ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o ch\u00ednh m\u00ecnh. \u0110i\u1ec1u \u0111\u00f3 c\u00f3 ngh\u0129a l\u00e0 s\u1ed1ng c\u00f3 k\u1ef7 lu\u1eadt, t\u1ef1 kh\u1eb3ng \u0111\u1ecbnh b\u1ea3n th\u00e2n, \u00fd th\u1ee9c v\u1ec1 m\u1ee5c \u0111\u00edch s\u1ed1ng v\u00e0 lu\u00f4n khi\u00eam t\u1ed1n.<\/span><\/div>\n

1. Suy ng\u1eabm <\/span>(Meditations) c\u1ee7a Marcus Aurelius<\/h3>\n
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M\u1eb7c d\u00f9 Aurelius vi\u1ebft cho ch\u00ednh b\u1ea3n th\u00e2n \u00f4ng, c\u00e1c v\u0103n b\u1ea3n c\u00f2n s\u00f3t l\u1ea1i l\u00e0 m\u1ed9t b\u1ea3n \u0111\u1ed3 ch\u1ec9 \u0111\u01b0\u1eddng d\u00e0nh cho m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec3 c\u00f3 m\u1ed9t cu\u1ed9c s\u1ed1ng t\u1ed1t \u0111\u1eb9p h\u01a1n. B\u1eb1ng c\u00e1ch lo\u1ea1i b\u1ecf nh\u1eefng th\u1ee9 xa hoa, Aurelius cho ch\u00fang ta th\u1ea5y c\u00e1ch l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 v\u01b0\u1ee3t l\u00ean tr\u00ean nh\u1eefng phi\u1ec1n nhi\u1ec5u nh\u1eb1m duy tr\u00ec c\u00e1c chu\u1ea9n m\u1ef1c s\u1ed1ng c\u1ee7a m\u00ecnh.<\/div>\n
B\u1eaft ngu\u1ed3n t\u1eeb tri\u1ebft l\u00fd kh\u1eafc k\u1ef7, Cu\u1ed1n Suy ng\u1eabm l\u00e0 l\u1eddi khuy\u00ean th\u1ef1c t\u1ebf gi\u00fap ta ki\u1ec3m so\u00e1t suy ngh\u0129, c\u1ea3m x\u00fac, v\u00e0 h\u00e0nh \u0111\u1ed9ng nh\u1eb1m x\u00f3a b\u1ecf c\u0103ng th\u1eb3ng trong cu\u1ed9c s\u1ed1ng c\u1ee7a ch\u00ednh b\u1ea1n.<\/div>\n

2. \u0110i t\u00ecm l\u1ebd s\u1ed1ng <\/span>(Man\u2019s Search for Meaning) c\u1ee7a Viktor Frankel<\/h3>\n
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Cu\u1ed1n s\u00e1ch n\u00e0y k\u1ec3 l\u1ea1i tr\u1ea3i nghi\u1ec7m c\u1ee7a Viktor Frankel \u1edf Auschwitz, tr\u1ea1i t\u1eadp trung c\u1ee7a \u0110\u1ee9c Qu\u1ed1c x\u00e3 trong su\u1ed1t cu\u1ed9c th\u1ea3m s\u00e1t h\u00e0ng lo\u1ea1t Holocaust.<\/div>\n
D\u00f9 ph\u1ea3i tr\u1ea3i qua t\u1ea5t c\u1ea3 s\u1ef1 \u0111au \u0111\u1edbn v\u00e0 kh\u1ed5 c\u1ef1c, Frankel v\u1eabn c\u00f3 th\u1ec3 gi\u1eef v\u1eefng quan \u0111i\u1ec3m c\u1ee7a m\u00ecnh v\u00e0 k\u1ebft lu\u1eadn r\u1eb1ng \u201ch\u1eb3n ph\u1ea3i ph\u1ea3i \u00fd ngh\u0129a g\u00ec \u0111\u00f3 trong ch\u00ednh s\u1ef1 \u0111au kh\u1ed5.” \u00d4ng nh\u1eafc nh\u1edf ch\u00fang ta r\u1eb1ng \u00fd ngh\u0129a c\u1ee7a cu\u1ed9c \u0111\u1eddi n\u00e0y ch\u00ednh l\u00e0 kh\u1ea3 n\u0103ng t\u00ecm ra \u00fd ngh\u0129a cho b\u1ea3n th\u00e2n th\u00f4ng qua h\u00e0nh \u0111\u1ed9ng .<\/div>\n

3. Nh\u00e0 gi\u1ea3 kim <\/span>(The Alchemist ) c\u1ee7a Paulo Coelho<\/h3>\n
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Cu\u1ed9c s\u1ed1ng l\u00e0 m\u1ed9t cu\u1ed9c h\u00e0nh tr\u00ecnh. M\u1ed7i ng\u01b0\u1eddi ch\u00fang ta c\u1ea7n ph\u1ea3i c\u1ed1 g\u1eafng \u0111\u1ec3 theo \u0111u\u1ed5i huy\u1ec1n tho\u1ea1i c\u1ee7a ch\u00ednh m\u00ecnh (c\u00f3 ngh\u0129a l\u00e0 nh\u1eefng g\u00ec b\u1ea1n lu\u00f4n lu\u00f4n mu\u1ed1n th\u1ef1c hi\u1ec7n).<\/div>\n
C\u00e2u chuy\u1ec7n c\u1ee7a Santiago, m\u1ed9t c\u1eadu b\u00e9 ch\u0103n c\u1eebu, cho th\u1ea5y nh\u1eefng g\u00ec x\u1ea3y ra khi ch\u00fang ta theo \u0111u\u1ed5i gi\u1ea5c m\u01a1 c\u1ee7a \u0111\u1eddi m\u00ecnh “c\u1ea3 v\u0169 tr\u1ee5 s\u1ebd chung s\u1ee9c gi\u00fap b\u1ea1n \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 “<\/div>\n

\u0110\u1ecbnh ngh\u0129a l\u00e3nh \u0111\u1ea1o<\/strong><\/h2>\n
Sau khi x\u00e2y d\u1ef1ng c\u1ed1t c\u00e1ch c\u1ee7a m\u00ecnh m\u00e0 t\u1eeb \u0111\u00f3 l\u00e0m n\u1ec1n t\u1ea3ng \u0111\u1ec3 l\u00e3nh \u0111\u1ea1o, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i hi\u1ec3u l\u00e3nh \u0111\u1ea1o ch\u00ednh x\u00e1c l\u00e0 g\u00ec v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u00e1p d\u1ee5ng n\u00f3. Vi\u1ec7c h\u1ecdc t\u1eadp theo c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o v\u00e0 doanh nghi\u1ec7p th\u00e0nh c\u00f4ng c\u0169ng l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p r\u1ea5t h\u1eefu \u00edch.<\/div>\n

4. S\u1ef1 th\u1eadt v\u1ec1 l\u00e3nh \u0111\u1ea1o<\/span> (The Truth About Leadership) c\u1ee7a James M. Kouzes v\u00e0 Barry Z. Posner<\/h3>\n
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C\u00f3 m\u1ed9t v\u00e0i nh\u00e2n t\u1ed1 lu\u00f4n \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng \u0111\u1ec3 l\u00e3nh \u0111\u1ea1o \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3. Ni\u1ec1m tin, s\u1ef1 t\u00edn nhi\u1ec7m v\u00e0 \u0111\u1ea1o \u0111\u1ee9c ch\u00ednh l\u00e0 nh\u1eefng \u0111i\u1ec1u \u0111\u00f3. Kouzes v\u00e0 Posner ti\u1ebft l\u1ed9 30 n\u0103m nghi\u00ean c\u1ee9u nh\u1eb1m ch\u1ee9ng minh nh\u1eefng \u0111i\u1ec1u \u0111\u00f3 c\u00f9ng c\u00e1c nguy\u00ean t\u1eafc c\u1ed1t l\u00f5i kh\u00e1c.<\/div>\n

5. T\u1eeb t\u1ed1t \u0111\u1ebfn v\u0129 \u0111\u1ea1i <\/span>(Good to Great: Why Some Companies Make the Leap\u2026and Others Don\u2019t) c\u1ee7a Jim Collins<\/h3>\n
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M\u1ed9t s\u1ed1 c\u00f4ng ty th\u00e0nh c\u00f4ng, nh\u01b0ng \u0111a ph\u1ea7n th\u00ec th\u1ea5t b\u1ea1i. Jim Collins \u0111\u00e3 \u0111\u00e1nh gi\u00e1 h\u00e0ng ng\u00e0n t\u00e0i li\u1ec7u v\u00e0 c\u00e1c \u0111o\u1ea1n ph\u1ecfng v\u1ea5n \u0111\u1ec3 t\u00ecm ra l\u00fd do ch\u00ednh x\u00e1c c\u1ee7a th\u00e0nh c\u00f4ng l\u00e0 g\u00ec. Sau \u0111\u00f3, \u00f4ng g\u00f3i t\u1ea5t c\u1ea3 ch\u00fang v\u00e0o cu\u1ed1n s\u00e1ch n\u00e0y \u0111\u1ec3 cho b\u1ea1n th\u1ea5y \u0111\u00e2u l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 c\u1ed1t y\u1ebfu m\u00e0 b\u1ea1n c\u1ea7n khi x\u00e2y d\u1ef1ng m\u1ed9t c\u00f4ng ty v\u0129 \u0111\u1ea1i.<\/div>\n

6. B\u1ea3y th\u00f3i quen \u0111\u1ec3 th\u00e0nh \u0111\u1ea1t <\/span>(The Seven Habits of Highly Effective People ) c\u1ee7a Steven R. Covey<\/h3>\n
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B\u1ea3y th\u00f3i quen \u0111\u1ec3 th\u00e0nh \u0111\u1ea1t l\u00e0 m\u1ed9t b\u00e0i h\u1ecdc b\u1ea5t h\u1ee7 v\u1ec1 l\u00e3nh \u0111\u1ea1o v\u00e0 th\u00e0nh c\u00f4ng. B\u1eb1ng c\u00e1ch thay \u0111\u1ed5i suy ngh\u0129 c\u1ee7a b\u1ea1n \u0111\u1ec3 chuy\u1ec3n sang m\u1ed9t g\u00f3c nh\u00ecn cu\u1ed9c s\u1ed1ng kh\u00e1c, Covey gi\u00fap b\u1ea3n thay \u0111\u1ed5i tri\u1ebft l\u00fd s\u1ed1ng t\u1ef1 l\u00e0m ch\u1ee7 m\u00ecnh. Qu\u00e1 tr\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c chia th\u00e0nh c\u00e1c ph\u1ea7n nh\u01b0 \u0110\u1ed9c l\u1eadp, Ph\u1ee5 thu\u1ed9c l\u1eabn nhau , v\u00e0 Li\u00ean t\u1ee5c c\u1ea3i thi\u1ec7n, d\u1eabn \u0111\u1ebfn m\u1ed9t qu\u00e1 tr\u00ecnh t\u0103ng tr\u01b0\u1edfng c\u00f3 \u00fd ngh\u0129a v\u00e0 th\u1ed1ng nh\u1ea5t<\/div>\n

7. T\u1ef7 ph\u00fa b\u00e1n gi\u00e0y <\/span>(Delivering Happiness) – Tony Hsieh<\/h3>\n
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L\u00e0 Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a Zappo , Tony Hsieh \u0111\u00e3 x\u00e2y d\u1ef1ng m\u1ed9t doanh nghi\u1ec7p c\u1ef1c k\u00ec th\u00e0nh c\u00f4ng b\u1eb1ng c\u00e1ch l\u00e0m nh\u1eefng g\u00ec nh\u1eefng ng\u01b0\u1eddi kh\u00e1c v\u1eabn lu\u00f4n n\u00f3i nh\u01b0: lu\u00f4n \u0111\u1eb7t kh\u00e1ch h\u00e0ng l\u00ean h\u00e0ng \u0111\u1ea7u v\u00e0 tuy\u1ec3n d\u1ee5ng \u0111\u00fang ng\u01b0\u1eddi.<\/div>\n
Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng v\u00e0 x\u00e2y d\u1ef1ng v\u0103n h\u00f3a c\u00f4ng ty l\u00e0 tr\u1ecdng t\u00e2m ch\u00ednh. K\u1ebft qu\u1ea3 l\u00e0 kh\u00f4ng nh\u1eefng nh\u00e2n vi\u00ean m\u00e0 kh\u00e1ch h\u00e0ng \u0111\u1ec1u c\u1ea3m th\u1ea5y vui v\u1ebb v\u00e0 h\u00e0i l\u00f2ng. Hsieh \u0111\u00e3 c\u00f3 th\u1ec3 d\u1ee1 b\u1ecf c\u00e1ch l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p truy\u1ec1n th\u1ed1ng v\u00e0 \u0111\u1ed3ng th\u1eddi mang l\u1ea1i v\u00f4 s\u1ed1 l\u1ee3i nhu\u1eadn v\u00e0 h\u1ea1nh ph\u00fac trong con \u0111\u01b0\u1eddng ph\u00e1t ti\u1ec3n c\u1ee7a c\u00f4ng ty.<\/div>\n

8. Th\u1ebf l\u01b0\u1ee1ng nan c\u1ee7a nh\u00e0 c\u1ea3i ti\u1ebfn <\/span>(The Innovator\u2019s Dilemma) c\u1ee7a Clayton Christensen<\/h3>\n
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Gi\u00e1o s\u01b0 Harvard v\u00e0 doanh nh\u00e2n Clayton Christensen v\u1ea1ch ra con \u0111\u01b0\u1eddng d\u1eabn \u0111\u1ebfn “s\u1ef1 \u0111\u1ed5i m\u1edbi mang t\u00ednh \u0111\u1ed9t ph\u00e1.”<\/div>\n
Nh\u01b0 Christensen m\u00f4 t\u1ea3, \u0111i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi lo\u1ea1i b\u1ecf nh\u1eefng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng t\u1ea1i th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i v\u00e0 \u01b0u ti\u00ean \u00e1p d\u1ee5ng c\u00e1c ph\u01b0\u01a1ng ph\u00e1p v\u00e0 c\u00f4ng ngh\u1ec7 m\u1edbi s\u1ebd \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a h\u1ecd trong t\u01b0\u01a1ng lai. Nh\u1eefng ng\u01b0\u1eddi ch\u1ea5p nh\u1eadn v\u00e0 c\u1ea3i c\u00e1ch s\u1edbm s\u1ebd \u0111i \u0111\u1ea7u ; t\u1ea5t c\u1ea3 nh\u1eefng ng\u01b0\u1eddi kh\u00e1c s\u1ebd t\u1ee5t l\u1ea1i ph\u00eda sau.<\/div>\n

9. B\u1ed9 l\u1ea1c <\/span>(Tribes) c\u1ee7a Seth Godin<\/h3>\n
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H\u00e3y b\u1eaft \u0111\u1ea7u b\u1eb1ng c\u00e1ch \u0111\u1ecdc Cu\u1ed1n B\u1ed9 l\u1ea1c v\u00e0 sau \u0111\u00f3, ti\u1ebfp t\u1ee5c \u0111\u1ecdc t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 Godin \u0111\u00e3 vi\u1ebft.<\/div>\n
T\u1eeb blog c\u1ee7a m\u00ecnh cho t\u1edbi nh\u1eefng cu\u1ed1n s\u00e1ch v\u00e0 t\u1ea5t c\u1ea3 m\u1ecdi th\u1ee9 kh\u00e1c, Goldin \u0111\u00e3 chia s\u1ebb m\u1ed9t c\u00f4ng th\u1ee9c tuy\u1ec7t \u0111\u1ec9nh chi\u1ebfn th\u1eafng \u0111\u1ec3 b\u01b0\u1edbc ra kh\u1ecfi hi\u1ec7n tr\u1ea1ng \u0111\u1ec3 l\u00e0m vi\u1ec7c c\u00f3 \u00fd ngh\u0129a. \u0110\u00f3 l\u00e0 th\u1ee9 c\u00f4ng vi\u1ec7c s\u1ebd truy\u1ec1n c\u1ea3m h\u1ee9ng cho m\u1ecdi ng\u01b0\u1eddi kh\u00e1c l\u00e0m theo, gi\u00fap m\u1ecdi ng\u01b0\u1eddi bi\u1ebft v\u1ec1 b\u1ea1n, v\u00e0 \u0111\u1ec3 l\u1ea1i m\u1ed9t di s\u1ea3n tr\u01b0\u1eddng t\u1ed3n sau khi b\u1ea1n ra \u0111i.<\/div>\n

Giao ti\u1ebfp v\u00e0 \u0111\u1ed9ng l\u1ef1c<\/span><\/strong><\/h2>\n
\u0110\u1ec3 l\u00e3nh \u0111\u1ea1o, b\u1ea1n c\u1ea7n truy\u1ec1n c\u1ea3m h\u1ee9ng cho nh\u1eefng ng\u01b0\u1eddi kh\u00e1c \u0111\u1ec3 h\u1ecd noi g\u01b0\u01a1ng b\u1ea1n ho\u1eb7c tu\u00e2n theo nh\u1eefng m\u1ec7nh l\u1ec7nh. B\u1ea1n s\u1ebd tr\u1edf th\u00e0nh nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u1ed1t n\u1ebfu b\u1ea1n c\u00f3 kh\u1ea3 n\u0103ng thu h\u00fat, c\u00f9ng nh\u1eadp cu\u1ed9c v\u00e0 khuy\u1ebfn kh\u00edch nh\u00e2n vi\u00ean, \u0111\u1ed1i t\u00e1c kinh doanh v\u00e0 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u0111\u1ec3 \u0111\u1ed3ng thu\u1eadn v\u1edbi k\u1ebf ho\u1ea1ch ho\u1eb7c \u0111\u1ec1 xu\u1ea5t c\u1ee7a b\u1ea1n .<\/span><\/div>\n

10. \u0110\u1ed9ng l\u1ef1c 3.0 <\/span>( Drive : The suprising truth about what motivates us) c\u1ee7a Daniel H.Pink<\/h3>\n
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Kh\u1ea3 n\u0103ng t\u1ea1o \u0111\u1ed9ng l\u1ef1c l\u00e0 c\u1ed1t l\u00f5i c\u1ee7a s\u1ef1 l\u00e3nh \u0111\u1ea1o. \u0110\u00f3 ch\u00ednh l\u00e0 \u0111i\u1ec1u l\u00e0m cu\u1ed1n s\u00e1ch c\u1ee7a Pink tr\u1edf n\u00ean gi\u00e1 tr\u1ecb. H\u00e0m ch\u1ee9a nh\u1eefng b\u00ed m\u1eadt v\u1ec1 \u0111\u1ed9ng l\u1ef1c, Pink \u0111\u1ec1 xu\u1ea5t r\u1eb1ng ch\u00fang ta h\u00e3y chuy\u1ec3n nh\u1eefng th\u1ee9 g\u1ecdi l\u00e0 ph\u1ea7n th\u01b0\u1edfng v\u00e0 tr\u1eebng ph\u1ea1t, v\u00e0 thi\u1ebft k\u1ebf m\u1ed9t c\u00f4ng vi\u1ec7c sao cho c\u00f3 \u00fd ngh\u0129a, c\u00f3 th\u1ec3 t\u1ef1 l\u00e0m ch\u1ee7 v\u00e0 t\u1ef1 tr\u1ecb.<\/div>\n

11. \u0110\u1eafc Nh\u00e2n T\u00e2m<\/span> (How to win friends and influence people ) c\u1ee7a Dale Carnegie<\/h3>\n
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B\u1ea5t k\u1ec3 ai \u0111\u1ec1u mu\u1ed1n m\u00ecnh tr\u1edf th\u00e0nh ng\u01b0\u1eddi quan tr\u1ecdng.<\/div>\n
Trong \u0110\u1eafc Nh\u00e2n T\u00e2m Carnegie cho b\u1ea1n th\u1ea5y l\u00e0m th\u1ebf n\u00e0o bi\u1ebfn \u0111i\u1ec1u \u0111\u00f3 m\u1ed9t c\u00e1ch c\u00f3 l\u1ee3i cho b\u1ea1n, t\u1eeb \u0111\u00f3 l\u00e0m m\u1ecdi ng\u01b0\u1eddi y\u00eau th\u00edch b\u1ea1n v\u00e0 gi\u00e0nh t\u00ecnh c\u1ea3m v\u1edbi h\u1ecd.<\/div>\n
\u0110\u00e2y l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch v\u1ec1 c\u00e1ch giao ti\u1ebfp v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi m\u1ecdi ng\u01b0\u1eddi m\u1ed9t c\u00e1ch c\u00f3 \u00fd ngh\u0129a. T\u1ea5t c\u1ea3 n\u1eb1m \u1edf vi\u1ec7c th\u1ec3 hi\u1ec7n s\u1ef1 quan t\u00e2m t\u1edbi nh\u1eefng ng\u01b0\u1eddi b\u1ea1n t\u01b0\u01a1ng t\u00e1c v\u00e0 c\u00f4ng vi\u1ec7c m\u00e0 h\u1ecd \u0111ang l\u00e0m. N\u1ebfu b\u1ea1n t\u1ea1o ra s\u1ee3i d\u00e2y g\u1eafn k\u1ebft, b\u1ea1n s\u1ebd c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t ng\u01b0\u1eddi b\u1ea1n.<\/div>\n

12. Nh\u1eefng nh\u00f3m \u0111\u1ed1i th\u1ee7 <\/span>(Team of Rivals ) c\u1ee7a Doris Kearns Goodwin<\/h3>\n
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N\u1ebfu Abe Lincoln c\u00f3 th\u1ec3 h\u1ee3p nh\u1ea5t n\u1ed9i c\u00e1c v\u00e0 \u0111\u1ea5t n\u01b0\u1edbc c\u1ee7a m\u00ecnh v\u1ec1 v\u1ea5n \u0111\u1ec1 b\u00e3i b\u1ecf ch\u1ebf \u0111\u1ed9 n\u00f4 l\u1ec7 trong su\u1ed1t chi\u1ebfn tranh h\u1ed7n lo\u1ea1n, b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 c\u00f3 th\u1ec3 dung h\u00f2a nh\u1eefng t\u00ednh c\u00e1ch tr\u00e1i ng\u01b0\u1ee3c nhau trong c\u00f4ng ty c\u1ee7a b\u1ea1n.<\/div>\n
Li\u00ean k\u1ebft nh\u1eefng ng\u01b0\u1eddi v\u1edbi h\u1ec7 t\u01b0 t\u01b0\u1edfng kh\u00e1c nhau v\u00e0o m\u1ed9t \u0111\u1ed9i ho\u1eb7c nh\u00f3m l\u00e0 m\u1ed9t t\u00e0i n\u0103ng l\u00e3nh \u0111\u1ea1o \u0111\u00e1ng ng\u01b0\u1ee1ng m\u1ed9. Trong cu\u1ed1n Nh\u1eefng nh\u00f3m \u0111\u1ed1i th\u1ee7, Kearns Goodwin k\u1ec3 l\u1ea1i c\u00e2u chuy\u1ec7n l\u00e0m th\u1ebf n\u00e0o Lincoln c\u00f3 th\u1ec3 t\u1eadp h\u1ee3p \u0111\u01b0\u1ee3c nh\u1eefng ng\u01b0\u1eddi gi\u1ecfi nh\u1ea5t xung quanh m\u00ecnh, b\u1ea5t k\u1ec3 nh\u1eefng kh\u00e1c bi\u1ec7t. \u00d4ng l\u00e0 ng\u01b0\u1eddi r\u1ea5t khi\u00eam t\u1ed1n v\u00e0 kh\u00f4ng e d\u00e8 th\u00e1ch th\u1ee9c: hai t\u00ednh c\u00e1ch n\u1ed5i b\u1eadt s\u1ebd ph\u1ee5ng s\u1ef1 t\u1ea5t c\u1ea3 c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o.<\/div>\n
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Ti\u1ebfp t\u1ee5c b\u01b0\u1edbc \u0111i<\/span><\/strong><\/h2>\n<\/blockquote>\n
\u0110\u00f4i khi m\u1ecdi th\u1ee9 kh\u00f4ng \u0111i theo k\u1ebf ho\u1ea1ch. N\u1ebfu,v\u00e0 khi \u0111i\u1ec1u \u0111\u00f3 x\u1ea3y ra, b\u1ea1n s\u1ebd ph\u1ea3i \u0111\u1ee9ng d\u1eady v\u00e0 b\u1eaft \u0111\u1ea7u l\u1ea1i. B\u1eaft bu\u1ed9c b\u1ea1n ph\u1ea3i c\u00f3 s\u1ef1 ki\u00ean tr\u00ec v\u00e0 kh\u1ea3 n\u0103ng ph\u1ee5c h\u1ed3i.<\/span><\/div>\n

13. S\u1ee9c ch\u1ecbu \u0111\u1ef1ng<\/span> (Endurance) c\u1ee7a Alfred Lansing<\/h3>\n
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N\u0103m 1914, nh\u00e0 th\u00e1m hi\u1ec3m Edward Shackleton \u0111\u00e3 th\u1ef1c hi\u1ec7n m\u1ed9t chuy\u1ebfn th\u00e1m hi\u1ec3m \u0111\u1ebfn Nam C\u1ef1c. M\u1eb7c d\u00f9 nhi\u1ec7m v\u1ee5 th\u1ea5t b\u1ea1i, c\u00e2u chuy\u1ec7n v\u1ec1 sau c\u1ee7a cu\u1ed9c chi\u1ebfn sinh t\u1ed3n n\u00e0y \u1edf c\u00e1c v\u00f9ng bi\u1ec3n \u0111\u00f3ng b\u0103ng \u1edf Nam C\u1ef1c s\u1ebd c\u00f3 t\u00e1c d\u1ee5ng nh\u01b0 m\u1ed9t b\u1ea3ng ch\u1ec9 \u0111\u01b0\u1eddng cho c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi ngh\u1ecbch c\u1ea3nh.<\/div>\n

H\u00e3y ch\u00e2n th\u1eadt<\/span><\/p><\/blockquote>\n

Kh\u00f4ng ai c\u00f3 th\u1ec3 gi\u1ea3 v\u1edd l\u00e3nh \u0111\u1ea1o. V\u00e0 n\u1ebfu h\u1ecd c\u00f3 th\u1ec3, \u0111i\u1ec1u \u0111\u00f3 c\u0169ng s\u1ebd kh\u00f4ng k\u00e9o d\u00e0i. Th\u1eeba nh\u1eadn s\u1ef1 s\u1ee3 h\u00e3i v\u00e0 d\u1ec5 b\u1ecb t\u1ed5n th\u01b0\u01a1ng l\u00e0 nh\u1eefng k\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o gi\u00e1 tr\u1ecb h\u01a1n nhi\u1ec1u l\u00e0 t\u1ecf ra th\u1edd \u01a1 hay kh\u00f4ng ti\u1ebfp thu.<\/span><\/div>\n

14. D\u00e1m li\u1ec1u l\u0129nh <\/span>(Daring greatly) c\u1ee7a Bren\u00e9 Brown<\/h3>\n
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D\u1ec5 b\u1ecb t\u1ed5n th\u01b0\u01a1ng kh\u00f4ng c\u1ea7n ph\u1ea3i l\u00e0 m\u1ed9t \u0111i\u1ec3m y\u1ebfu. S\u1ee3 h\u00e3i v\u00e0 x\u1ea5u h\u1ed5 kh\u00f4ng ng\u0103n c\u1ea3n ch\u00fang ta d\u00e1m l\u00e0m nh\u1eefng vi\u1ec7c l\u1edbn lao. Thay v\u00e0o \u0111\u00f3, Brown n\u00f3i v\u1edbi ch\u00fang ta r\u1eb1ng \u0111i\u1ec1u quan tr\u1ecdng nh\u1ea5t l\u00e0 h\u00e3y \u0111\u1ed1i m\u1eb7t, \u0111\u1ec3 c\u1ed1 g\u1eafng v\u00e0 \u0111\u1ec3 th\u1ea5t b\u1ea1i. Th\u00e0 th\u1ea5t b\u1ea1i c\u00f2n h\u01a1n l\u00e0 ch\u01b0a bao gi\u1edd t\u1eebng c\u1ed1 g\u1eafng.<\/div>\n

15. Cu\u1ed9c chi\u1ebfn tranh ngh\u1ec7 thu\u1eadt <\/span>(The War of Art) c\u1ee7a Steve Pressfield<\/h3>\n
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B\u1ea5t c\u1ee9 \u0111i\u1ec1u g\u00ec b\u1ea1n t\u1ea1o ra s\u1ebd k\u00e9o theo m\u1ed9t tr\u1eadn chi\u1ebfn: \u0111\u00f3 l\u00e0 cu\u1ed9c chi\u1ebfn tranh c\u1ee7a ngh\u1ec7 thu\u1eadt.<\/div>\n
T\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi tr\u00ean th\u1ebf gi\u1edbi \u0111\u00e3 vi\u1ebft m\u1ed9t cu\u1ed1n s\u00e1ch, xu\u1ea5t b\u1ea3n m\u1ed9t b\u00e0i b\u00e1o, b\u1eaft \u0111\u1ea7u m\u1ed9t c\u00f4ng vi\u1ec7c kinh doanh, hay l\u00e0m “ngh\u1ec7 thu\u1eadt” \u0111\u1ec1u t\u1eebng v\u00f4 c\u00f9ng s\u1ee3 h\u00e3i. S\u1ef1 tr\u00ec ho\u00e3n, s\u1ee3 h\u00e3i v\u00e0 t\u1ef1 nghi ng\u1edd t\u1ea5n c\u00f4ng t\u1ea5t c\u1ea3 m\u1ecdi ng\u01b0\u1eddi. C\u00e1ch duy nh\u1ea5t \u0111\u1ec3 \u0111\u00e1nh b\u1ea1i ch\u00fang l\u00e0 h\u00e3y t\u1ea1o ra s\u1ea3n ph\u1ea9m v\u00e0 chia s\u1ebb ch\u00fang v\u1edbi th\u1ebf gi\u1edbi.<\/div>\n
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Ngu\u1ed3n: lifehack<\/a><\/strong><\/div>\n
D\u1ecbch: Tr\u1ea1m \u0110\u1ecdc<\/strong><\/div>\n","protected":false},"excerpt":{"rendered":"

\u0110\u1ecdc s\u00e1ch n\u00ean tr\u1edf th\u00e0nh t\u1ef1 nhi\u00ean nh\u01b0 h\u00edt th\u1edf, \u0103n u\u1ed1ng v\u00e0 ng\u00e0y nay l\u00e0 l\u01b0\u1edbt Facebook. V\u00e0 v\u1edbi b\u1ea5t k\u00ec nh\u1eefng ai mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o, th\u00f3i quen \u0111\u1ecdc c\u00f2n c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c r\u00e8n luy\u1ec7n th\u01b0\u1eddng xuy\u00ean h\u01a1n. N\u1ebfu b\u1ea1n kh\u00f4ng c\u00f3 th\u1eddi gian \u0111\u1ec3 \u0111\u1ecdc 1 tu\u1ea7n\/ 4 cu\u1ed1n […]<\/p>\n","protected":false},"author":11728,"featured_media":24673,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1760],"tags":[],"_links":{"self":[{"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/posts\/24672"}],"collection":[{"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/users\/11728"}],"replies":[{"embeddable":true,"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/comments?post=24672"}],"version-history":[{"count":5,"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/posts\/24672\/revisions"}],"predecessor-version":[{"id":33929,"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/posts\/24672\/revisions\/33929"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/media\/24673"}],"wp:attachment":[{"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/media?parent=24672"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/categories?post=24672"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scholarshipplanet.info\/vi\/wp-json\/wp\/v2\/tags?post=24672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}